This article explores an effort to direct state-level public funds toward journalism by using a national policy window combined with an intensive grass-roots effort. We use the lens of Kingdon’s policy process model to showcase dynamics that contribute to the media policymaking literature. The process and enactment of New Jersey’s 2018 Civic Information Consortium bill are analyzed using a combination of archival research and oral history, highlighting the efforts of policy entrepreneurs and knowledge-brokers, who served as key advocates for the bill’s passage.
