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Source: Meredith D. Clark

To Tweet Our Own Cause: A Mixed-Methods Study of the Online Phenomenon “Black Twitter”

Meredith D. Clark | December 2014

Abstract: As the numbers of African-Americans with Internet access, particularly via smartphone, have grown, so have digital artifacts that point to evidence of a narrowing digital divide between Blacks and Whites in America. As Nakamura (2007) observed, race has been made visible in online social discourse. This truth is made evident in news reporting on the emergence of so-called “Black Twitter.” To date, mainstream news media texts describe Black Twitter from the perspective of the deficiency model of technology adoption among African-American users.

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