Evergreen Content

A news organization’s archive is a goldmine of stories and information that can continue to delight and be of use to your audience. But how do you know what to keep sharing? And how can you manage a calendar of evergreen content? Join Jessica Lee Martin, Audience Development Editor for Citylab, Haley Correll, Social Media Manager for American Red Cross, and Kristina Lucarelli, Manager for Amplify, Hearst Television to find out.

Learning from Research into Engaged Journalism

What can engaged journalists learn from academic research, and what academic research would be most useful to us? We took on this topic with a panel of researchers, Jacob Nelson of Arizona State University, Talia Stroud of the Center for Media Engagement, and Nikki Usher of the University of Illinois, who believe in helping working journalists.

Community Information Needs

We chatted on finding and filling local information needs: How do you find out what your community needs to know? How do you identify information gaps? And once you’ve found them, how does that knowledge play into what you decide to cover? Join the discussion with Ben DeJarnette of Bridgeliner, Jesse Hardman of The Listening Post, and Mariko Chang of Civil Beat.