As a news organization, when should you consider creating a Facebook group, and what could the focus of the group be? Once you have one, how do you recruit and admit members? How (and how much) should you moderate conversation? And how will you measure the success of your efforts? Join Lauren Katz of Vox, Penny Riordan of GateHouse Media, and Hannah Wise of Dallas Morning News to find out.
NBC Left Field is a short documentary unit established by NBC News in 2017. The project team set out to create a number of new series geared towards social media platforms and bridge the gap between audiences and journalists. One of these series, Tag, strives to engage with its viewers and create loyal followers by crowdsourcing their video topics.
University of Oregon’s Sustainable Cities Initiative (SCI) launched their Sustainable City Year Program (SCYP) in La Pine, Oregon and partnered with other departments across campus including the SOJC’s engaged journalism class. They developed an engagement strategy to support the information health of La Pine.
How can you find the right voice or tone to use on your organization’s social media accounts? How can you show personality but also be appropriate when discussing different types of content? And how can you keep your voice consistent when multiple team members are posting and responding? Join Brandon Echter from Science Friday and Brian Manzullo from the Detroit Free Press to find out.
Civil Beat’s Civil Café series convenes influencers and knowledge experts to debate and discuss important Hawaii issues in front of an active and engaged audience. Most discussions are moderated by a Civil Beat editor or reporter, and cover timely and topical issues complementary to Civil Beat reporting like climate change, legislative issues, and economic welfare.
