Many engagement jobs include interaction in comments threads — on social media or on our own websites? How do we decide when to join in? What should we say, and what should we allow others to say? What should comment policies address? Join Andrew Losowsky and Lilah Raptopoulos as they discuss it more in depth.
Topic: Social Media
How Twitter Bots Have Exposed Frequent “Dark Money” Campaign Expenditures
The Arizona Center for Investigative Reporting (AZCIR) developed what is now known as the “AZ Dark Money Bot,” or @AZDarkMoneyBot, a Twitter bot that enables the automation of “dark money” expenditure reporting. The Bot’s tweets include names of the groups, candidates receiving dark money, and campaign spending.
How University of Oregon Students Used Engagement Techniques to Meet Community Information Needs
University of Oregon’s Sustainable Cities Initiative (SCI) launched their Sustainable City Year Program (SCYP) in La Pine, Oregon and partnered with other departments across campus including the SOJC’s engaged journalism class. They developed an engagement strategy to support the information health of La Pine.
How NBC Left Field’s Tag Project Engaged With Audience Members to Tell Their Stories
NBC Left Field is a short documentary unit established by NBC News in 2017. The project team set out to create a number of new series geared towards social media platforms and bridge the gap between audiences and journalists. One of these series, Tag, strives to engage with its viewers and create loyal followers by crowdsourcing their video topics.
How Civil Beat’s Civil Café Facilitates Community Dialogue and Discussion Through Public Meetups
Civil Beat’s Civil Café series convenes influencers and knowledge experts to debate and discuss important Hawaii issues in front of an active and engaged audience. Most discussions are moderated by a Civil Beat editor or reporter, and cover timely and topical issues complementary to Civil Beat reporting like climate change, legislative issues, and economic welfare.
Cultivating Local News Communities with Facebook Groups
NewsU: Facebook Groups are an exciting way to build communities, especially on the local level. Facebook Groups remain an effective way to interact with audiences and share meaningful stories. But how do you start? What makes for a good Facebook group? What pitch can you make for resources? How can you involve your business side and journalists outside of the social media team in managing it? This webinar discusses best practices in starting a topical Facebook group, how to involve your newsroom and how to keep the conversation going.
Reimagining Journalism In a Post-Truth World
In a world of “alternative facts” and “post-truth” politics, producing public-interest journalism is more important than ever—but also more complex. This book examines how journalism is evolving to meet the demands of the digital media ecosystem, where lies often spread faster than truth, and where modern news consumers increasingly expect journalism to be a conversation, not a lecture.
How The Dallas Morning News Builds Subscriber Loyalty With a Facebook Group
The Dallas Morning News has created a Facebook Group for its subscribers. It’s a way to grow loyalty among those who pay for its journalism and give them more direct access to the paper’s journalists and editors. Members of the group also get exclusive benefits such as tickets to events and other perks … In this issue, we’re looking at how the Morning News built its subscriber group and how the newsroom and marketing departments collaborate to run it.
‘Latinas in Journalism’ Leverages Social Media to Create Community, Open Doors
When it comes to hiring and promoting Latinas in newsrooms, the powers that be often blame a lack of progress on their inability to find enough candidates with the requisite qualifications, also known as the “pipeline” problem. As a response, Dallas-based former television reporter Rebecca Aguilar launched a Facebook page called “Latinas in Journalism.” Within four hours of its November launch, the page got 200 members. Within three days, it was up to 1,000. Today, it has almost 1,400 members and more joining daily.
After a Decade, It’s Time to Reinvent Social Media in Newsrooms
It’s time to rethink the newsroom social media team: its structure, mission, responsibilities and skillsets. In this strategy study, the American Press Institute, in conjunction with a fellowship awarded by the Knight Visiting Nieman Fellowship program, examines a reimagined social media team that refocuses its efforts on urgent issues impacting today’s media.
How PRI Hears and Raises Immigrant Voices Through the ‘Global Nation Exchange’
Public Radio International (PRI) launched the reporting project Global Nation in 2012 to cover the “real-world stories of immigrants in the United States—their challenges, successes and how uneven US immigration laws affect their lives.” PRI then created the Global Nation Exchange to foster discussion between immigrants and help ground editorial decisions in what was most important to them.
Facebook Groups
We chatted with Angilee Shah and Hannah Wise about Facebook groups. How can journalists use Facebook groups to connect with their communities? When’s the right time? How should people be invited? How do conversations get moderated? What are the success metrics?