In November 2016, Vox started a Facebook group called What’s Next? A Community for Obamacare Enrollees by Vox. Vox focused on inviting people who rely on the Affordable Care Act for health insurance coverage and who weren’t sure what the 2016 election — and Republicans’ promises of repeal — meant for them. It was later renamed to “VoxCare.”
For so long journalists held a monopoly on attention and information. That time is over; we all know this. What’s just beginning is an era when journalism can redefine itself as something of people, not about them. … How can we serve our neighbors and our world? By involving them in the process from start to finish; by focusing on them. We have to know who they are, what they value, and how they consume information. And we have to demonstrate that we know these things by bringing the stories to them where they are.
Based on detailed, in-depth interviews with 12 editors, reporters, and a leading communications scholar based in the region, this paper shines a spotlight on the practice of local journalism in the Pacific Northwest.
In the weeks leading up to the 2016 election, we surveyed Snapchat users about their use of the app, specifically for news and politics. Results are based on a survey of 977 regular Snapchat users fielded the week before Election Day.
Driving through Alabama on Presidents’ Day, Facebook founder Mark Zuckerberg swung by the newsroom of the Selma Times-Journal. In a post to his 86 million followers Monday night, he thanked journalists for their efforts to “surface truth” and “keep their communities informed.” Zuckerberg’s post comes on the heels of his nearly 6,000-word manifesto that offered an ambitious vision for Facebook’s global role. This welcome change of direction couldn’t come at a more critical time.
We know trust in journalism is low. So what are we doing about that (beyond hoping it changes)? Learn how to use social platforms to tell the story of your journalism and why it’s credible. Don’t just share links to published stories. Build relationships with your users by sharing your process, introducing your staff and telling the story of your brand. Persuade people that you’re worth following. Invite them to connect with you. Give them a sense of who you are and invite them to make an emotional connection.
Wave after wave of digital innovation has introduced a new set of influences on the public’s news habits. A two-part survey by Pew Research Center, conducted in early 2016 in association with the John S. and James L. Knight Foundation, reveals a public that is cautious as it moves into this more complex news environment and discerning in its evaluation of available news sources.
Abstract: This study explored the extent of journalists’ use of Twitter in terms of interactivity and social cue using a content analysis of journalists’ Twitter profiles (N = 555). Journalists with more personal and professional details on Twitter profiles were more likely to be highly interactive, a relationship that predicts higher perceptions of credibility based on past research. Results suggest the need for journalists to utilize interactivity more for increasing their impact on Twitter.
This case study of a news company undergoing significant change seeks to offer a deeper understanding of multi-faceted industry upheaval by considering the diffusion of three interdependent yet distinct changes. Findings suggest technological change faces the fewest hurdles, as journalists recognize the need to adapt their practices to newer capabilities. Changes to audience relationships face greater resistance, while responses to changes to the professional culture of journalism remain the most tepid.
Abstract: As the numbers of African-Americans with Internet access, particularly via smartphone, have grown, so have digital artifacts that point to evidence of a narrowing digital divide between Blacks and Whites in America. As Nakamura (2007) observed, race has been made visible in online social discourse. This truth is made evident in news reporting on the emergence of so-called “Black Twitter.” To date, mainstream news media texts describe Black Twitter from the perspective of the deficiency model of technology adoption among African-American users.
Parse.ly is a web metrics and analytics platform designed to help companies “understand, own and improve digital audience engagement through data, so they can ensure the work they do makes the impact it deserves. Reviews from TechCrunch, New York Observer, and ZDNet.
